Visionary Vehicles' innovative strategies, alliances, and plans are rooted in common sense (common sense seems to be quite uncommon in the automobile business these days). They flow from an unobstructed sense of clarity and urgency regarding the critical challenges and unmet opportunities that North America faces today ---- specifically, the automotive industry and its impact on the environment and the economy.

Founded by legendary automotive entrepreneur, Malcolm Bricklin, Visionary Vehicles is new and original, yet rich in relevant expertise and experience. It can research, innovate and implement without a vested interest in a particular legacy or direction. The most powerful example of this is the commitment Visionary Vehicles has made to deliver the first full... line of Plug-In Electric Hybrid Vehicles (PHEVs) to market by 2010.

• First, we believe that recent technological advances make it possible to manufacture batteries with sufficient power and range at an acceptable cost.
• Second, taking advantage of low-cost manufacturing will make this advanced, environmentally friendly technology accessible to a mass market in North America.
• Third, in addition to the incentive provided by the fuel and emissions advantages, the expected pricing advantage is intended to encourage consumers to consider a new and untested brand.
• Fourth, by contracting with existing manufacturers with facilities in place and experience in manufacturing, we expect to substantially reduce the time required to bring models to market and thus expect to gain a first-mover advantage relative to legacy manufacturers and to have the opportunity to firmly establish our brand.
• Fifth, we do not have to invest in manufacturing facilities; ample funding is available, especially for those companies able to provide environmental benefits through the development and adaptation of advanced technologies.

Malcolm Bricklin has engaged his team of automotive and technology experts in an objective, "no fault" formulation to determine the best way:

• To design products that resonate exceptionally well with consumers, while meeting the growing consumer demand for a full range of hybrid vehicles, able to deliver performance and amenities normally reserved for highline vehicles, yet at prices affordable to a wide range of consumers.
• To drive the establishment of a new PHEV industry within the automobile sector in order to address, not add to our environmental concerns, while decreasing our dependence on foreign oil.
• Establish an organization and processes that profitably satisfies consumers, while positioning our Visionary Vehicles' dealer partners far beyond a conventional dealership by making them the retail centers of choice for virtually every future hybrid transportation innovation.